Angry Birds Space hits Android and iPhone as world’s biggest game aims to become a Disney-esque ‘entertainment icon’
Angry Birds fever is set to engulf the world today, as a new version of the most downloaded game in history goes is released on iTunes, Android, PC and Mac.
The launch has been accompanied by a level of fanfare normally only seen around big Hollywood releases – including T-shirts, toys, TV shows on Nickelodeon, a companion book by National Geographic, and a tie-up with Wal-Mart, the world’s biggest retailer.
Angry Birds has been downloaded 700 million times, and parent company Rovio is now estimated to be worth £5.6 billion, just two years after the game first launched. Continue reading